OUR HISTORY

After being founded in 1964, Les Ambassadeurs established itself very quickly as a trusted partner to the worlds most prestigious international watch and jewellery brands. These are currently represented in five boutiques in Switzerland, and now, of course, on our new eCommerce website. Listed below you'll find some of the most important milestones in Les Ambassadeurs?

Online-Boutique

2018

ONLINE-BOUTIQUE

Les Ambassadeurs is celebrating the new online shop launch as part of the launch of their new website. Customers can now purchase their favourite watch styles whilst at home or on the go.

Lucerne

2015

LUCERNE, KAPELLPLATZ

Les Ambassadeurs opens its fifth boutique in one of the most beautiful squares in Lucerne’s old town and right next to the city’s main landmark, the Chapel Bridge.

2015

2014

50TH ANNIVERSARY

In 2014, Les Ambassadeurs celebrated their 50th anniversary. What began in Geneva with the opening of the first boutique in 1964, has today led to the rise of an excellent and internationally renowned reputation as a top watch and jewellery brand. In addition to its Geneva location, it now also boasts shops in Zurich, St. Moritz, Lugano and, since 2015, Lucerne

New Boutique Ambiance

2010-2013

NEW BOUTIQUE AMBIANCE

From 2010–2013, all Les Ambassadeurs boutiques underwent makeovers and now boast a new ambiance and avant-garde design. All locations offer open-concept customer service, known as after-sales service, as well as an exclusive space known as the Espace Connaisseur. Here, pieces of particular rarity and of interest to collectors are displayed.  

Espace Connaisseur

2008

ESPACE CONNAISSEUR LAUNCHED

Les Ambassadeurs had long desired to create a space for enthusiasts of fine watchmaking to hold meetings and exchanges.

In 2008, Geneva's Espace Connaisseur was inaugurated. This intimate location for those in the know provides a haven for watch lovers to share their passion, as well as the opportunity to view a breathtaking collection of rare timepieces from the most prestigious fine watchmaking workshops.

Doorway to excellence

1995

DOORWAY TO EXCELLENCE

Les Ambassadeurs present a new visual identity based on the theme of doors, which symbolise entry into the luxurious world of their partner brands. This brand-new image rapidly acquires international recognition.

Lugano

1983

LUGANO, VIA NASSA

Lugano joins the circle of Les Ambassadeurs' celebrated addresses. Nestled in a romantic arcade between the lake and the old town, the new boutique brings Les Ambassadeurs' standards of luxury and warmth to Ticino.

St. Moritz

1979

ST. MORITZ, PALACE GALERIE

In St. Moritz, Les Ambassadeurs opens its doors in the gallery of the famous Badrutt's Palace hotel. The most beautiful watch and jewellery creations can be viewed in a magnificent setting at the prestigious ski resort.

Z

1971

ZURICH, BAHNHOFSTRASSE

Following the success of its Geneva boutique, Les Ambassadeurs opens a second boutique in Zurich, in a brand-new building. Designed to be a concept store, the space is entirely devoted to luxury and the comfort of its customers.

Geneva

1964

GENEVA, RUE DU RHÔNE

Les Ambassadeurs opens its first boutique at one of Geneva’s most prestigious addresses. From day one, the spacious, well-lit, and decidedly avant-garde shop is a luxury destination for perusing the top watch and jewellery brands.

Our Services

Repairs

Repairs

Thanks to the necessary equipment and regular training, our specialists are qualified to conduct most common repairs immediately.

Personalisation

Customised Design

Whether it involves watch engraving, cleaning or personalising your special piece, we are able to fulfil almost any request.

Maintenance

Maintenance and Restoration

Our customer service specialists ensure prompt, impeccable service, ranging from a battery change over to complete service.

© COPYRIGHT LES AMBASSADEURS 2018